About This Policy

Welcome to Aervyne. This Cookie Policy explains how Aervyne LLC ("we," "us," or "our") uses cookies and similar technologies on our website, aervyne.com.

We are a United States-based online retailer offering activewear, workout clothing, and sports apparel for men and women. Our website allows customers to browse products, manage shopping carts, place orders, access account features, and contact customer support.

Cookies help us operate our online store, maintain essential shopping functions, remember website preferences, and protect customer transactions. With your consent, certain technologies also help us understand website activity, evaluate website performance, and measure advertising results.

We believe visitors should have meaningful control over optional tracking technologies. Our cookie preference system allows you to accept, reject, or customize non-essential cookies according to your preferences.

This Cookie Policy should be read together with our Privacy Policy, which explains how we collect, use, disclose, retain, and protect personal information.

1. What Cookies and Similar Technologies Are

Cookies are small text files stored on your computer, smartphone, tablet, or other device when you visit a website. They help websites recognize information associated with your browsing session and remember certain settings or preferences.

On our website, cookies can support essential functions such as maintaining your shopping session, remembering items in your shopping cart, supporting account authentication, enabling checkout, protecting website security, and recording your cookie preferences.

We also use related technologies, including tracking pixels, scripts, and browser storage. These technologies support website operations and, where you have provided the relevant consent, help us understand website interactions and measure advertising performance.

References to "cookies" throughout this policy also include similar technologies where they perform the purposes described below.

First-Party Cookies

First-party cookies are placed under our website domain. They support website functions, shopping sessions, account services, security features, and the management of your cookie preferences.

Third-Party Cookies

Third-party cookies and related technologies are associated with external services integrated into our website. Depending on the particular service, they may support technical functions, analytics, advertising measurement, or other disclosed purposes.

Non-essential third-party tracking technologies are subject to the applicable consent requirements described in this policy.

Session Cookies

Session cookies generally remain active during a browsing session and expire when that session ends. They help maintain temporary information while you navigate between pages.

Persistent Cookies

Persistent cookies remain on your device after a browsing session until they reach their configured expiration date or are deleted through your browser settings.

2. How We Categorize Cookies

Our cookie preference system organizes cookies into five categories based on their functions and purposes.

Necessary Cookies

Necessary Cookies support essential website functions and services you request when using our online store.

These include cookies used for maintaining shopping sessions, remembering cart contents, supporting customer account login, enabling checkout, protecting website security, preventing fraudulent activity, and recording cookie consent or refusal.

Necessary Cookies remain active when you select "Reject All" because they support essential website functions or services you have requested.

These cookies cannot be disabled through our cookie preference panel. However, you can restrict or block them through your browser settings. Doing so may prevent shopping carts, account login, checkout, or certain security features from functioning properly.

Advertising technologies and optional analytics services are not treated as Necessary Cookies merely because they provide information that is useful to our business.

Functional Cookies

Functional Cookies support optional website features and remember preferences beyond those required to deliver a service you directly request.

They may help maintain additional website preferences and support enhanced browsing features where such functions are available.

Optional Functional Cookies are enabled only when you provide the relevant consent. If you reject this category, the corresponding optional functions may remain unavailable.

Analytics Cookies

Analytics Cookies help us understand how visitors interact with our website.

Depending on the technology, they can provide information about pages visited, navigation between pages, interactions with website features, general browsing patterns, and website usage.

We use this information to better understand how our website performs from a visitor's perspective and identify opportunities to improve the shopping experience.

Non-essential Analytics Cookies are enabled only with your consent.

Performance Cookies

Performance Cookies help us evaluate the technical operation of our website.

They can be used to understand page loading performance, website responsiveness, technical errors, and other performance-related issues that may affect browsing.

Information obtained through these technologies helps us identify potential technical problems and improve website reliability.

Optional Performance Cookies are enabled only when you consent to the relevant category.

Advertisement Cookies

Advertisement Cookies and related technologies support advertising measurement, conversion attribution, permitted audience analysis, campaign optimization, remarketing, and other advertising functions.

They may help us understand whether advertising campaigns lead to website visits, product interactions, shopping cart activity, or completed purchases.

Advertisement Cookies remain disabled unless you provide the applicable consent.

Rejecting Advertisement Cookies does not prevent you from browsing our product collections, adding products to your shopping cart, or placing an order.

The presence of a cookie category in our preference panel does not necessarily mean that every technology associated with that category is installed or actively operating on our website.

3. Advertising Technologies and Information Collected

Our advertising technologies include Google Ads and Meta Pixel.

With the relevant consent, these technologies help us measure advertising performance, understand conversions, attribute website activity to advertising campaigns, evaluate permitted audience interactions, and improve advertising effectiveness.

Depending on the website event and technology involved, information processed may include IP addresses, browser and device information, cookie identifiers, other online identifiers, advertising click identifiers, referring websites, pages visited, product views, shopping cart activity, checkout events, purchase events, transaction values, currency, and product information associated with an event.

Advertising technologies are controlled through the Advertisement category in our cookie preference panel, even when those technologies also produce measurement or analytics reports.

Accepting Analytics Cookies alone does not authorize Advertisement Cookies.

We do not upload customer email addresses or telephone numbers to advertising platforms for customer-list matching.

We do not use enhanced conversions, advanced matching, or server-side advertising conversion integrations as described in our current Privacy Policy.

When you authorize the relevant advertising category, advertising providers may receive information generated through their technologies. Their processing of information is also governed by their respective privacy policies and applicable terms.

For additional information about how Google collects and processes information, please review the Google Privacy Policy and its explanation of how Google uses information from websites and apps that use its services.

For information about Meta's data processing and tracking technologies, please review the Meta Privacy Policy and Meta Cookies Policy.

Your cookie choices on our website are managed through our own cookie preference system. Visiting an advertising provider's website does not automatically change the preferences you have saved with us.

4. Accepting or Rejecting Cookies

Our cookie banner provides visitors with choices concerning non-essential cookies and tracking technologies.

Before you make a cookie choice, only Necessary Cookies are intended to remain active. Non-essential technologies remain disabled until you provide consent for the relevant category.

Our cookie preference interface provides the following choices.

Accept All

Selecting "Accept All" authorizes the available non-essential cookie categories described in the preference panel.

The corresponding optional technologies may then operate according to their disclosed purposes.

Reject All

Selecting "Reject All" refuses non-essential cookie categories while allowing Necessary Cookies to continue supporting essential website functions.

Rejecting non-essential cookies does not prevent you from browsing products, maintaining a shopping cart, or completing a purchase using the essential features of our online store.

Customize

Selecting "Customize" allows you to review individual cookie categories and decide which optional categories you want to enable or disable.

After choosing your preferences, use the available save control to apply your selections.

Closing the cookie banner, ignoring it, scrolling through the website, or continuing to browse does not constitute consent to non-essential cookies.

You do not need to accept Advertisement Cookies, Analytics Cookies, Performance Cookies, or optional Functional Cookies to browse our products or place an order.

Consent for one optional category does not automatically authorize technologies belonging to another category.

5. Saving Your Preferences for 180 Days

We use CookieYes to manage our cookie banner, organize cookie categories, and record your cookie preferences.

The necessary consent-management cookie, commonly identified as cookieyes-consent, stores your cookie selections under our website domain.

Your saved cookie preference remains valid for 180 days, unless the relevant browser cookie is deleted earlier.

After this period expires, we request that you make your cookie choices again when you next visit our website.

You may also be asked to provide your preferences again if you delete your browser cookies, change browsers, use another device, or access the website through a different browser profile where your previous consent record is unavailable.

The 180-day period specifically refers to how long your cookie preference is stored.

It does not mean that every cookie used on our website remains active for 180 days or that all personal information collected through cookies is retained for that period.

Individual cookies have their own expiration periods. Personal information collected through cookies may also be subject to separate retention requirements.

For more information about personal information retention, please review our Privacy Policy.

Additional information about the consent-management provider's processing practices is available in the CookieYes Privacy Policy and CookieYes Data Processing Agreement.

The 180-day preference period described in this policy reflects the cookie preference duration established for our website, rather than a universal retention period established by CookieYes.

6. Changing Your Choices and Withdrawing Consent

You can change your cookie preferences or withdraw previously provided consent at any time using the cookie settings control available on our website.

Through this control, you can review individual cookie categories, enable or disable optional categories, reject all non-essential cookies, and save updated preferences.

When you withdraw consent for a non-essential category, subsequent consent-based collection through the affected technologies stops.

Necessary website functions remain active so that you can continue using essential shopping and checkout features.

Withdrawing consent does not affect processing that was lawfully carried out before your consent was withdrawn.

It also does not automatically delete personal information already collected through the relevant technologies.

To remove cookies already stored on your device, you can use your browser's cookie management controls.

If you wish to request access to, correction of, or deletion of personal information that we hold, please contact us at info@aervyne.com.

Such requests are handled in accordance with applicable privacy laws and the procedures explained in our Privacy Policy.

You may also contact us to object to advertising-related processing or request assistance concerning information previously collected through advertising technologies.

We do not require unnecessary identity verification simply to process an advertising opt-out request.

7. Cookie Expiration and Personal Information Retention

The expiration period of a cookie determines how long that cookie may remain stored in your browser or on your device.

This is different from the period for which information collected through that cookie may be retained by us or an external service provider.

Session Cookies

Session cookies generally expire when the relevant browsing session ends.

They support temporary website functions, including certain shopping session and navigation activities.

Persistent Cookies

Persistent cookies remain stored until their individually configured expiration dates or until they are deleted.

Their duration depends on their function, the applicable technology, and the settings used by the relevant provider.

Cookie Consent Preferences

Our cookie preference record is stored for 180 days, unless the relevant cookie is deleted earlier.

Analytics Information

Identifiable analytics information under our control is retained for no longer than 13 months, in accordance with our Privacy Policy.

Other Personal Information

Personal information associated with purchases, payment transactions, security investigations, customer service, or legal requirements may be subject to different retention periods.

Deleting a browser cookie does not automatically erase information previously received and stored by us or an external service provider.

Information retained by external advertising or technology providers may be subject to their own retention policies and applicable legal obligations.

Our Privacy Policy provides more detailed information about personal information retention and how to submit a privacy-related request.

8. Browser Cookie Controls

Most modern web browsers allow you to view, delete, block, restrict, or otherwise manage cookies and website storage.

These settings operate independently from the cookie preference controls available on our website.

Depending on your browser, you may be able to delete existing cookies, block third-party cookies, restrict cookies for specific websites, or prevent websites from storing certain information.

Please note that blocking all cookies through your browser may interfere with essential website functions, including maintaining shopping cart contents, accessing customer accounts, preserving shopping sessions, completing checkout, and using certain website security features.

If your goal is to refuse optional tracking while preserving normal shopping functionality, we recommend using our cookie preference panel instead of blocking all cookies.

Browser settings generally apply separately to each browser, device, and browser profile.

Deleting cookies from your browser may also remove your saved cookie preferences, requiring you to make your choices again during a future visit.

You can find instructions for managing browser cookies in the official support resources for Google Chrome and Mozilla Firefox.

Browser cookie controls and our website's cookie preference system operate separately.

Removing cookies from your device does not automatically delete information previously received by us or another service provider. For requests concerning personal information already collected, please refer to our Privacy Policy or contact us directly.

9. Payments and External Websites

Our shopping cart, customer account, and checkout functions operate through our website.

Certain payment methods, payment verification procedures, authentication steps, or transaction-security processes may involve services operated by external providers.

Where an external service independently places cookies or processes browser information, those activities are governed by the relevant provider's own privacy and cookie practices.

Our CookieYes preference panel controls cookie preferences on our website. It does not control cookies independently placed by third-party websites outside our domain.

We recommend reviewing the applicable privacy information before providing personal or payment information through an external service.

Payment authorization and processing are handled by payment service providers.

We do not store full payment card numbers, CVV/CVC security codes, or full financial account credentials.

We receive only the limited payment and transaction information necessary to manage orders, confirm payment status, process refunds, investigate payment issues, and maintain transaction records.

This information may include payment status, transaction identifiers, payment method type, card brand, and the last four digits of a payment card when provided to us by the payment service.

For additional information about how payment-related personal information is handled, please review our Privacy Policy.

10. Email Marketing Preferences

Cookie consent and email marketing consent are separate choices.

Accepting optional cookies does not automatically subscribe you to promotional emails, newsletters, or other marketing communications.

Likewise, rejecting Advertisement Cookies does not automatically unsubscribe you from an existing newsletter or marketing email subscription.

When you voluntarily subscribe to our newsletter, we use the email address and relevant subscription information to send the promotional communications you have chosen to receive.

These communications may include new product information, store updates, promotional offers, and newsletter subscription benefits.

Providing your email address during checkout does not automatically enroll you in promotional marketing.

We also treat messages intended to encourage completion of an abandoned purchase as marketing communications and apply the relevant marketing permission requirements.

You may unsubscribe from promotional emails at any time by using the unsubscribe link included in those emails or by contacting us at info@aervyne.com.

After an unsubscribe request is received and applied, we stop future promotional sends associated with that subscription. A message already transmitted before the request is processed may still arrive.

We may retain the minimum information necessary to maintain your unsubscribe preference and prevent unwanted marketing communications.

Unsubscribing from marketing emails does not prevent us from sending essential transactional or customer service communications concerning existing orders, payments, shipping, delivery, tracking, returns, exchanges, refunds, account security, or customer support requests.

Our website does not use promotional SMS messaging as described in our current Privacy Policy.

For additional information about marketing communications and personal information processing, please review our Privacy Policy.

11. Changes to This Policy

We may update this Cookie Policy when our cookie practices, website features, service providers, consent-management settings, processing purposes, or applicable legal requirements change.

Updates may be necessary when we introduce new website functionality, modify an existing cookie category, change a technology provider, or revise how optional tracking technologies operate.

The Effective Date displayed at the beginning of this policy identifies the current published version.

When a change materially affects the way personal information is processed, we provide an appropriate notice in accordance with applicable requirements.

Before introducing a new non-essential processing purpose that is not covered by your existing consent, we will provide the relevant information and request the appropriate consent.

Publishing an updated Cookie Policy does not, by itself, authorize additional non-essential tracking.

We encourage visitors to review this policy periodically to remain informed about the cookies and related technologies used on our website.

For additional information about changes to our broader privacy practices, please review our Privacy Policy.